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Built to order in Portland, OR. From $333.

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Portland, Oregon

Our Story

Craftsmanship
& Quality

All watches are designed and assembled in my office in Portland, Oregon.

We use the highest quality parts we can find (while still keeping your price as low as possible) from Switzerland, Japan, Vietnam, and China.

If you have any questions or think I could make your life even 1% better, please e-mail helpme@mreatwell.com

SubMeloner

BESTSELLER · 0 REVIEWS

SubMeloner

Pink & Green Dive Watch

0 (0)

From $355

The SubMeloner blends bold color with practical design—crafted for summer, but ready for anything your year throws at you.

The Process

Built With
Intention

Design
01

Design

Every model is designed to stand out, not just blend in. Whether it's a summer-ready watermelon diver or a skeletonized dress piece with attitude — the design is the starting point.

Source
02

Source

NH35 and NH34 movements from Japan. Sellita SW200 from Switzerland. Sapphire crystals. Ceramic bezels. 904L stainless steel bracelets. Real materials, no shortcuts.

Build
03

Build

Each watch is carefully assembled, tested, and packed by hand in my Portland home office. When you order a watch, I make it for you.

Ship
04

Ship

Most watches ship within a few days — built-to-order configurations may take a little longer. You get a time-lapse video of the build, because the process is part of the point. 2-year warranty included.

Watch on wrist lifestyle

Your Watch, Your Way

When you order a watch, I make it for you.

How It Works

Configure Your
Timepiece

What the people say

From 2,242
Reviews

4.87

2,242 VERIFIED REVIEWS

02/24/2026

Very satisfied

Love my Tree Dweller - just got it sized to my wrist and wearing it for the foreseeable future. I have purchased microbrand watches before and when I came across this brand, there was a lot that seemed very cool and so far, very impressed.

Joshua Cage

Verified

Tree-Dweller

02/23/2026

Great watch for a great price

I came across Mr. Eatwell on Instagram. I'm very impressed with the watch - it's my first watch with a jubilee bracelet which was desirable for me. I think the watch dials are a combination of serious and whimsical, which is really cool. The packaging was top notch.

Ryan J Silhavy

Verified

Tree-Dweller

02/22/2026

No BULLSHIT REVIEW

Matt is absolutely insane for giving out his number but he does! He also texts people to make sure everything goes well. The watch; pristine workmanship, the function is just as good as some other pieces I own from another Swiss brand I will not name. Everything is FANTASTIC.

F.P.

Verified

Half-Shell Continual

02/22/2026

Amazing Microbrand Watch!

Just got my watch the other day and completely satisfied with the purchase. Excellent quality, looks super nice on the wrist. I have multiple higher end watches and already know this will be in my regular rotation. Will be buying more in the future!

Christopher Wright

Verified

Half-Shell Continual

02/20/2026

Compliments for days!

After I ordered, I had a few questions and the response time was fantastic. Customer service is exceptional. The craftsmanship, the style/look, and the feel of this watch is absolutely fantastic. I will be ordering more for sure!

Benjamin Walcker

Verified

OffShorer

02/19/2026

Great watch!

I was interested in the watch because of the unique color. The watch is even better in person. I have a few different watches but this one is definitely my favorite.

Daryl Farrar

Verified

SubMeloner

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Built to Order2-Year WarrantyHand-Built in Portland